Brand & Media Specialist / Manager – Dubai, UAE | Nexus People (on behalf of Insurance Brokerage)

🔹 Key Responsibilities:

• Brand Strategy: Plan and execute comprehensive branding strategies to enhance the brokerage’s recognition and audience engagement in the UAE.
• Multi-Channel Campaigns: Oversee integrated marketing campaigns across digital, social media, and traditional media platforms.
• Content Creation: Develop compelling content aligned with the brand’s identity to support business goals and sponsorship activities.
• Market Intelligence: Analyze customer insights and competitor activities to identify new market opportunities and sponsorship leads.
• Budget & Vendor Management: Efficiently manage marketing budgets and coordinate with external media agencies and print vendors.
• Performance Analytics: Monitor and report on campaign KPIs, providing senior leadership with data-driven insights for strategy optimization.

🔹 Requirements:

• Proven Track Record: Demonstrated experience in brand management, media handling, and strategic marketing roles.
• Digital Proficiency: Strong knowledge of major social media platforms, SEO, and digital marketing funnels.
• Event Management: Practical experience in organizing corporate events and managing high-value sponsorship activations.
• Communication: Exceptional verbal and written communication skills with strong presentation abilities.
• Analytical Skills: Ability to interpret complex data, measure marketing performance, and adjust tactics accordingly.
• Education: Bachelor’s degree in Marketing, Media, Business, or a related field.

Why Join the Insurance Sector via Nexus People:

• Head Office Exposure: Work directly with senior management in a strategically located head office in Satwa, Dubai.
• High-Value Niche: Lead the brand presence for a reputed firm in the insurance brokerage sector, a key pillar of the UAE economy.
• Creative Autonomy: Shape the digital presence and market visibility of a well-established financial services provider.