Social Media Lead (Arabic Speaker) – Dubai, UAE | Cicero & Bernay

Company Overview:

Cicero & Bernay is an award-winning, leading public relations and communication agency headquartered in Dubai, United Arab Emirates. Specializing in strategic communications, brand reputation management, digital storytelling, and high-impact social media campaigns, the agency represents prominent government entities, global corporations, and regional enterprises.

Job Description:

Cicero & Bernay is seeking an experienced Social Media Lead (Arabic Speaker) to join its communications team in Dubai. Based in Dubai, this digital marketing leader will craft and execute end-to-end social media strategies, oversee content creation and scheduling, monitor campaign analytics, engage online communities, and maintain high brand alignment across all digital platforms.

🔹 Key Responsibilities:

• Develop and execute effective social media strategies across multiple platforms.
• Lead content planning, publishing, and campaign execution.
• Monitor performance metrics and optimize content using analytics.
• Stay updated with the latest digital and social media trends.
• Build and engage online communities to strengthen brand presence.
• Collaborate with internal teams and stakeholders to achieve marketing objectives.
• Ensure consistent brand messaging across all social media channels.

🔹 Requirements:

• Bachelor’s Degree in Marketing, Communications, Journalism, Business, or a related field.
• Proven track record in social media strategy development, content planning, and digital campaign execution.
• Fluent in Arabic (spoken and written) is mandatory.
• Strong understanding of social media platform algorithms, performance analytics, and community management techniques.
• Prior experience working on government projects or major regional/multinational brands is a strong advantage.
• Excellent communication, stakeholder management, and multi-campaign coordination skills.

What We Offer:

• An exciting social media leadership career opportunity with a premier PR and communications agency in Dubai.
• Dynamic, fast-paced, and highly creative agency environment.
• Competitive monthly compensation package alongside standard statutory benefits under UAE Labour Law.